Although intermodal continues to grow, railcar traffic is slumping. Secular and cyclical trends suggest the outlook for the two segments is unlikely to change much in the near term.
After a strong performance in 2014, the U.S. rail industry's picture has changed considerably during the first half of 2015. Intermodal has continued on its upward (albeit somewhat bumpy) trajectory. Meanwhile, the carload rail segment has diverged from that path, and volumes are substantially down. The outlook for both segments is fairly complex, involving both secular (longer-term) changes, such as declines in shipments of coal and crude oil by rail, and cyclical changes as the economic recovery continues to sputter.
Carloads down for many commodities
For carload rail, the growth trend that had been well established in 2014 continued during the first quarter of 2015, with overall volume up 1.1 percent year-on-year and 14 of 20 major commodities notching gains in shipment volumes. That's no longer the case, however. At this writing, with one week left in the second quarter, overall volume is down a striking 7.0 percent year-on-year, and 17 of 20 major commodities have posted losses. Figure 1 provides a breakout of the Q2-to-date performance, showing the year-on-year percentage change for each major commodity in yellow, and the same information in terms of the year-on-year number of cars gained (or lost) in blue.
Article Figures
[Figure 1] Year-on-year change in carloads by commodityEnlarge this image
Secular changes in the marketplace account for much of the volume decline. Coal looms largest. Shipment volume has been plunging as both the economics of cheap natural gas as well as environmental issues associated with the burning of coal have led utilities to switch from coal to natural gas. Of the 335,000 fewer carloads handled thus far in Q2 versus last year, the shortfall in coal shipments accounted for 226,000. The troika of 2014 growth stars—grain, crushed stone/sand/gravel, and petroleum products—all have seen declines in Q2. Demand for grain movements this year is not sufficient to clear out last year's bumper crop, and exports have been hurt by the strong U.S. dollar. Crushed stone/sand/gravel shipments have been hampered by reduced drilling activity due to lower oil prices, trimming the need for carloads of sand used in hydraulic fracturing. At the same time, shipments of petroleum products have also been dropping as production from existing wells tapers and fewer new wells are being drilled.
If we exclude coal, grain, petroleum, and crushed stone/sand/gravel, we can look at the balance of rail commodities to get an idea of trends in the industrial side of the U.S. economy. The news is still not very good. During the first quarter of 2015, volume in the remaining 16 major commodities was up 1.8 percent versus the prior year, but so far in the second quarter volume is down by 3.0 percent.
In 2008, North American railroads handled 20.9 million carloads. The next year, volume tumbled to 17.6 million carloads. Five years later, the industry still has not recovered that lost volume, and total carloads in 2014 were still 1.5 percent behind those seen in 2008. It's possible that the former level won't be achieved at all during this economic cycle.
What's going on? In 2014 the rails handled about 322,000 fewer carloads than in 2008, but the composition of those loads changed dramatically during that time frame. Coal volume plunged by almost 1.6 million cars per year. Pulp and paper (down 112,000 cars) was the next biggest loser—another secular story, as digital media continue to replace printed materials. Grain movements were down by 90,000 carloads, and various other commodities added about 237,000 carloads to the deficit, creating a 2.02-million-carload "hole" that had to be filled.
The railroads were able to eliminate most of that deficit for several reasons. For one thing, even as the shift in energy production to hydraulic fracturing and other new methods of extracting oil and gas hurt the rails by reducing coal shipments, it also helped them by increasing movements of petroleum products (+655,000 cars) and boosting demand for crushed stone, sand, and gravel used in energy production (+299,000 cars). For another, cheap energy and economic growth have boosted chemical shipments (+171,000 cars), and the domestic auto business has more than recovered (+217,000 cars). These four commodities made up for two-thirds of the deficit.
These figures tell us that the current "rail renaissance" can be attributed in large part to lower operating costs and stronger pricing rather than to growth. But the changing traffic mix presents some challenges. The 20 percent plunge in coal activity has left the railroads with surplus track in the coal regions. At the same time, unit trains of crude oil, traveling entirely different east-west routes that were often congested, created a need for more capacity at various chokepoints, such as Chicago. Adding permanent capacity—by laying additional track, for example—is expensive and costly to maintain. The railroads are therefore approaching this type of investment with caution.
Intermodal upswing continues
Intermodal has been the railroads' most successful business segment in terms of growth. During the recovery, intermodal shipment growth has exceeded that of both carload and truck. In 2008, according to the Intermodal Association of North America (IANA), the railroads handled 13.6 million containers and trailers. Volume plunged 15 percent the next year but by 2014 had more than fully recovered, reaching 16.3 million, or almost 14 percent above figures for 2008.
Intermodal's story is really a tale of two markets, international and domestic. Each accounts for roughly half of all intermodal activity. International, the carriage of International Standards Organization (ISO) boxes containing import and export cargo, actually peaked in 2006 and has yet to fully regain those heights. Changes in port routing patterns, including less reliance on West Coast ports, has reduced intermodal use. Domestic intermodal, the movement of trailers and 53-foot domestic containers, has been the growth star. While international shipments have grown only 5 percent since 2008, domestic shipments have shot up by 37 percent. FTR estimates that in Q1/2015, intermodal handled a bit less than 18 percent of all U.S. dry-van-type movements of 550 miles or greater, and that intermodal's share of this long-haul truck market has been growing long-term at about 0.1 percent per calendar quarter. This conversion from highway has boosted intermodal growth by between 3 and 4 percent per year.
So far this year the intermodal situation has been turbulent. International loadings were badly affected first by the West Coast port congestion, and then by a big surge of volume when the backlog of containers trapped in ports and intermodal yards broke loose. But the underlying growth in the international segment, powered by consumer spending and a strong dollar, looks relatively robust. Domestic intermodal growth, meanwhile, has been easing for several reasons. One is that truck capacity is relatively abundant—for now. Although capacity is tight by historical standards, we are in a short period when it is more available than it has been; capacity is expected to tighten significantly next year, though. Another is that intermodal service speed and reliability declined markedly in 2014, and that situation has only been partially corrected to date. And finally, lower fuel prices are reducing intermodal's cost advantage over truck.
What is the outlook for the balance of the year? FTR's current forecast calls for a reduction of 3.9 percent in the number of rail carloads moved in 2015 versus 2014, with only a portion of that drop being made up in 2016. Meanwhile, intermodal will continue to grow at about 4.5 percent in 2015, with a slight deceleration going into 2016.
The combination of sagging volume and the shift in traffic mix from higher-margin carload traffic to lower-margin intermodal will put pressure on the railroads' operating ratios. Expect price hikes to continue at a brisk pace in the coming months as the carriers attempt to maintain their profitability.
The practice consists of 5,000 professionals from Accenture and from Avanade—the consulting firm’s joint venture with Microsoft. They will be supported by Microsoft product specialists who will work closely with the Accenture Center for Advanced AI. Together, that group will collaborate on AI and Copilot agent templates, extensions, plugins, and connectors to help organizations leverage their data and gen AI to reduce costs, improve efficiencies and drive growth, they said on Thursday.
Accenture and Avanade say they have already developed some AI tools for these applications. For example, a supplier discovery and risk agent can deliver real-time market insights, agile supply chain responses, and better vendor selection, which could result in up to 15% cost savings. And a procure-to-pay agent could improve efficiency by up to 40% and enhance vendor relations and satisfaction by addressing urgent payment requirements and avoiding disruptions of key services
Likewise, they have also built solutions for clients using Microsoft 365 Copilot technology. For example, they have created Copilots for a variety of industries and functions including finance, manufacturing, supply chain, retail, and consumer goods and healthcare.
Another part of the new practice will be educating clients how to use the technology, using an “Azure Generative AI Engineer Nanodegree program” to teach users how to design, build, and operationalize AI-driven applications on Azure, Microsoft’s cloud computing platform. The online classes will teach learners how to use AI models to solve real-world problems through automation, data insights, and generative AI solutions, the firms said.
“We are pleased to deepen our collaboration with Accenture to help our mutual customers develop AI-first business processes responsibly and securely, while helping them drive market differentiation,” Judson Althoff, executive vice president and chief commercial officer at Microsoft, said in a release. “By bringing together Copilots and human ambition, paired with the autonomous capabilities of an agent, we can accelerate AI transformation for organizations across industries and help them realize successful business outcomes through pragmatic innovation.”
Census data showed that overall retail sales in October were up 0.4% seasonally adjusted month over month and up 2.8% unadjusted year over year. That compared with increases of 0.8% month over month and 2% year over year in September.
October’s core retail sales as defined by NRF — based on the Census data but excluding automobile dealers, gasoline stations and restaurants — were unchanged seasonally adjusted month over month but up 5.4% unadjusted year over year.
Core sales were up 3.5% year over year for the first 10 months of the year, in line with NRF’s forecast for 2024 retail sales to grow between 2.5% and 3.5% over 2023. NRF is forecasting that 2024 holiday sales during November and December will also increase between 2.5% and 3.5% over the same time last year.
“October’s pickup in retail sales shows a healthy pace of spending as many consumers got an early start on holiday shopping,” NRF Chief Economist Jack Kleinhenz said in a release. “October sales were a good early step forward into the holiday shopping season, which is now fully underway. Falling energy prices have likely provided extra dollars for household spending on retail merchandise.”
Despite that positive trend, market watchers cautioned that retailers still need to offer competitive value propositions and customer experience in order to succeed in the holiday season. “The American consumer has been more resilient than anyone could have expected. But that isn’t a free pass for retailers to under invest in their stores,” Nikki Baird, VP of strategy & product at Aptos, a solutions provider of unified retail technology based out of Alpharetta, Georgia, said in a statement. “They need to make investments in labor, customer experience tech, and digital transformation. It has been too easy to kick the can down the road until you suddenly realize there’s no road left.”
A similar message came from Chip West, a retail and consumer behavior expert at the marketing, packaging, print and supply chain solutions provider RRD. “October’s increase proved to be slightly better than projections and was likely boosted by lower fuel prices. As inflation slowed for a number of months, prices in several categories have stabilized, with some even showing declines, offering further relief to consumers,” West said. “The data also looks to be a positive sign as we kick off the holiday shopping season. Promotions and discounts will play a prominent role in holiday shopping behavior as they are key influencers in consumer’s purchasing decisions.”
Even as the e-commerce sector overall continues expanding toward a forecasted 41% of all retail sales by 2027, many small to medium e-commerce companies are struggling to find the investment funding they need to increase sales, according to a sector survey from online capital platform Stenn.
Global geopolitical instability and increasing inflation are causing e-commerce firms to face a liquidity crisis, which means companies may not be able to access the funds they need to grow, Stenn’s survey of 500 senior e-commerce leaders found. The research was conducted by Opinion Matters between August 29 and September 5.
Survey findings include:
61.8% of leaders who sought growth capital did so to invest in advanced technologies, such as AI and machine learning, to improve their businesses.
When asked which resources they wished they had more access to, 63.8% of respondents pointed to growth capital.
Women indicated a stronger need for business operations training (51.2%) and financial planning resources (48.8%) compared to men (30.8% and 15.4%).
40% of business owners are seeking external financial advice and mentorship at least once a week to help with business decisions.
Almost half (49.6%) of respondents are proactively forecasting their business activity 6-18 months ahead.
“As e-commerce continues to grow rapidly, driven by increasing online consumer demand and technological innovation, it’s important to remember that capital constraints and access to growth financing remain persistent hurdles for many e-commerce business leaders especially at small and medium-sized businesses,” Noel Hillman, Chief Commercial Officer at Stenn, said in a release. “In this competitive landscape, ensuring liquidity and optimizing supply chain processes are critical to sustaining growth and scaling operations.”
With six keynote and more than 100 educational sessions, CSCMP EDGE 2024 offered a wealth of content. Here are highlights from just some of the presentations.
A great American story
Author and entrepreneur Fawn Weaver closed out the first day of the conference by telling the little-known story of Nathan “Nearest” Green, who was born into slavery, freed after the Civil War, and went on to become the first master distiller for the Jack Daniel’s Whiskey brand. Through extensive research and interviews with descendants of the Daniel and Green families, Weaver discovered what she describes as a positive American story.
She told the story in her best-selling book, Love & Whiskey: The Remarkable True Story of Jack Daniel, His Master Distiller Nearest Green, and the Improbable Rise of Uncle Nearest. That story also inspired her to create Uncle Nearest Premium Whiskey.
Weaver discussed the barriers she encountered in bringing the brand to life, her vision for where it’s headed, and her take on the supply chain—which she views as both a necessary cost of doing business and an opportunity.
“[It’s] an opportunity if you can move quickly,” she said, pointing to a recent project in which the company was able to fast-track a new Uncle Nearest product thanks to close collaboration with its supply chain partners.
A two-pronged business transformation
We may be living in a world full of technology, but strategy and focus remain the top priorities when it comes to managing a business and its supply chains. So says Roberto Isaias, executive vice president and chief supply chain officer for toy manufacturing and entertainment company Mattel.
Isaias emphasized the point during his keynote on day two of EDGE 2024. He described how Mattel transformed itself amid surging demand for Barbie-branded items following the success of the Barbie movie.
That transformation, according to Isaias, came on two fronts: commercially and logistically. Today, Mattel is steadily moving beyond the toy aisle with two films and 13 TV series in production as well as 14 films and 35 shows in development. And as for those supply chain gains? The company has saved millions, increased productivity, and improved profit margins—even amid cost increases and inflation.
A framework for chasing excellence
Most of the time when CEOs present at an industry conference, they like to talk about their companies’ success stories. Not J.B. Hunt’s Shelley Simpson. Speaking at EDGE, the trucking company’s president and CEO led with a story about a time that the company lost a major customer.
According to Simpson, the company had a customer of their dedicated contract business in 2001 that was consistently making late shipments with no lead time. “We were working like crazy to try to satisfy them, and lost their business,” Simpson said.
When the team at J.B. Hunt later met with the customer’s chief supply chain officer and related all they had been doing, the customer responded, “You never shared everything you were doing for us.”
Out of that experience, came J.B. Hunt’s Customer Value Delivery framework. The framework consists of five steps: 1) understand customer needs, 2) deliver expectations, 3) measure results, 4) communicate performance, and 5) anticipate new value.
Next year’s CSCMP EDGE conference on October 5–8 in National Harbor, Md., promises to have a similarly deep lineup of keynote presentations. Register early at www.cscmpedge.org.
2024 was expected to be a bounce-back year for the logistics industry. We had the pandemic in the rearview mirror, and the economy was proving to be more resilient than expected, defying those prognosticators who believed a recession was imminent.
While most of the economy managed to stabilize in 2024, the logistics industry continued to see disruption and changes in international trade. World events conspired to drive much of the narrative surrounding the flow of goods worldwide. Additionally, a diminished reliance on China as a source for goods reduced some of the international trade flow from that manufacturing hub. Some of this trade diverted to other Asian nations, while nearshoring efforts brought some production back to North America, particularly Mexico.
Meanwhile trucking in the United States continued its 2-year recession, highlighted by weaker demand and excess capacity. Both contributed to a slow year, especially for truckload carriers that comprise about 90% of over-the-road shipments.
Labor issues were also front and center in 2024, as ports and rail companies dealt with threats of strikes, which resulted in new contracts and increased costs. Labor—and often a lack of it—continues to be an ongoing concern in the logistics industry.
In this annual issue, we bring a year-end perspective to these topics and more. Our issue is designed to complement CSCMP’s 35th Annual State of Logistics Report, which was released in June, and includes updates that were presented at the CSCMP EDGE conference held in October. In addition to this overview of the market, we have engaged top industry experts to dig into the status of key logistics sectors.
Hopefully as we move into 2025, logistics markets will build on an improving economy and strong consumer demand, while stabilizing those parts of the industry that could use some adrenaline, such as trucking. By this time next year, we hope to see a full recovery as the market fulfills its promise to deliver the needs of our very connected world.