Trucks are an integral part of the transportation network that keeps supply chains moving. Every year, billions of tons of raw materials, agricultural products, and finished goods are moved by truck around the globe. As such, it is important to recognize the changes currently taking place in the trucking industry.
At IHS Markit, we expect to see a rapid growth in demand for trucking over the next 20 years. We believe that economic growth and the favorable economics of trucking will drive strong growth in ton-kilometers (ton-km), a measure of the mass of goods being moved and the distance over which they are moved. In the major markets of China, Europe, the United States, and Japan, trucking ton-kilometers has doubled from 6 million ton-km in 2000 to 12 million ton-km in 2018. We expect to see that figure more than double in these markets by 2040, according to our base-case scenario (See Figure 1).
Article Figures
[Figure 1] Ton-kilometers for U.S., China, Japan, and EuropeEnlarge this image
[Figure 2] Distribution of U.S. trucking companies by sizeEnlarge this image
[Figure 3] Society of Automotive Engineers levels of automationEnlarge this image
As demand grows, the industry will also see a slight shift toward alternative fuels and new technologies. While diesel truck demand will remain strong, we believe that as new power train technologies, such as hydrogen and lithium-ion batteries, become more cost competitive, we will see their adoption in the medium- and heavy-duty trucking industry. Additionally, the advent of autonomous vehicles may lead to substantial transformations within the industry.
Alternative fuel
As a part of IHS Markit's 2018 "Reinventing the Truck" study, we modelled the uptake of alternative technologies in the medium- and heavy-vehicle segment out to 2040. Not surprisingly, we found that sales of diesel trucks are projected to remain strong, particularly in the heavy-duty long-haul sector, at about 80 percent of total truck sales in our base-case scenario. However, sales of battery electric commercial vans and medium-sized delivery vehicles is expected to grow quickly. Electric batteries are a more attractive option for this segment than for heavy-duty, long-haul applications because it is easier to return to a home base for charging. Additionally, electrification offers lower maintenance costs over the life of the vehicle and allows companies to comply with the restrictions on internal combustion vehicles that have been proposed in some city centers.
However, the disaggregated structure of the trucking industry may slow the adoption of alternative fuels. Taking the U.S. trucking industry as an example (see Figure 2), the vast majority of trucking companies have a fleet size of less than six vehicles. Only a handful of companies have fleets of more than 5,000 trucks. It's easier for larger companies to purchase battery electric vehicles, explore bio fuels, and introduce CNG/LNG (compressed natural gas/liquefied natural gas) trucks into their fleets. For the smaller players, changing to a new propulsion technology represents a bigger risk and a proportionately bigger investment with lower utilization of charging and other specialized infrastructure.
However, we expect to see the barriers to entry to decline over the coming decade, due largely to two factors. First the cost of alternative fuel technology should decline, due to technical advancements as well as larger scale deployments. As battery costs drop, they will approach cost "parity" with internal combustion engines. When you add in the lower cost of maintenance due to the simpler electric engine, the economics for electrification become even more favourable, even for smaller operators. Similarly, if the costs of hydrogen decline, we are likely to see more uptake of that technology in specific markets as well.
The second barrier to entry has traditionally been vehicle service and repair. Here, there are two important trends. First, with electric vehicles, less service is required over the lifetime of the vehicle. This not only reduces maintenance costs but also makes service and repair an easier business to enter. The second trend is that bigger companies and fleet operators are collaborating to offer service and repair to smaller companies. This development benefits both parties. It allows the bigger companies to increase the utilization of their investments while also allowing the smaller companies to delay some capital investment.
Autonomous trucks
While alternative fuels will certainly have an impact on the trucking industry, the greatest disruptor is expected to be the increased adoption of autonomous technologies. There is already widespread adoption of automation in various elements of the vehicle, such as braking and steering. But the eventual adoption of Society of Automotive Engineers (SAE) Level 5 technology, which reduces the need for a human driver, (see Figure 3) could have far-reaching impact. Trucks would be able to travel further and faster without stopping overnight. Warehouse logistics would adapt to autonomous vehicles, potentially expediting loading times. There is also potential for costs to be significantly lower in this scenario. However, before the industry can fully pursue this technology, concerns about safety and reliability must be addressed.
Looking Ahead
While there may be some differences across different regions, our "Reinventing the Truck" study indicates that the trucking industry will overall progress towards lower emissions, improved logistics, and increasingly sophisticated technologies. Taking these elements together, the trucking industry is heading for a lower cost, higher-efficiency future, even as we expect the demand for trucking to continue to grow strongly.
ReposiTrak, a global food traceability network operator, will partner with Upshop, a provider of store operations technology for food retailers, to create an end-to-end grocery traceability solution that reaches from the supply chain to the retail store, the firms said today.
The partnership creates a data connection between suppliers and the retail store. It works by integrating Salt Lake City-based ReposiTrak’s network of thousands of suppliers and their traceability shipment data with Austin, Texas-based Upshop’s network of more than 450 retailers and their retail stores.
That accomplishment is important because it will allow food sector trading partners to meet the U.S. FDA’s Food Safety Modernization Act Section 204d (FSMA 204) requirements that they must create and store complete traceability records for certain foods.
And according to ReposiTrak and Upshop, the traceability solution may also unlock potential business benefits. It could do that by creating margin and growth opportunities in stores by connecting supply chain data with store data, thus allowing users to optimize inventory, labor, and customer experience management automation.
"Traceability requires data from the supply chain and – importantly – confirmation at the retail store that the proper and accurate lot code data from each shipment has been captured when the product is received. The missing piece for us has been the supply chain data. ReposiTrak is the leader in capturing and managing supply chain data, starting at the suppliers. Together, we can deliver a single, comprehensive traceability solution," Mark Hawthorne, chief innovation and strategy officer at Upshop, said in a release.
"Once the data is flowing the benefits are compounding. Traceability data can be used to improve food safety, reduce invoice discrepancies, and identify ways to reduce waste and improve efficiencies throughout the store,” Hawthorne said.
Under FSMA 204, retailers are required by law to track Key Data Elements (KDEs) to the store-level for every shipment containing high-risk food items from the Food Traceability List (FTL). ReposiTrak and Upshop say that major industry retailers have made public commitments to traceability, announcing programs that require more traceability data for all food product on a faster timeline. The efforts of those retailers have activated the industry, motivating others to institute traceability programs now, ahead of the FDA’s enforcement deadline of January 20, 2026.
Inclusive procurement practices can fuel economic growth and create jobs worldwide through increased partnerships with small and diverse suppliers, according to a study from the Illinois firm Supplier.io.
The firm’s “2024 Supplier Diversity Economic Impact Report” found that $168 billion spent directly with those suppliers generated a total economic impact of $303 billion. That analysis can help supplier diversity managers and chief procurement officers implement programs that grow diversity spend, improve supply chain competitiveness, and increase brand value, the firm said.
The companies featured in Supplier.io’s report collectively supported more than 710,000 direct jobs and contributed $60 billion in direct wages through their investments in small and diverse suppliers. According to the analysis, those purchases created a ripple effect, supporting over 1.4 million jobs and driving $105 billion in total income when factoring in direct, indirect, and induced economic impacts.
“At Supplier.io, we believe that empowering businesses with advanced supplier intelligence not only enhances their operational resilience but also significantly mitigates risks,” Aylin Basom, CEO of Supplier.io, said in a release. “Our platform provides critical insights that drive efficiency and innovation, enabling companies to find and invest in small and diverse suppliers. This approach helps build stronger, more reliable supply chains.”
Logistics industry growth slowed in December due to a seasonal wind-down of inventory and following one of the busiest holiday shopping seasons on record, according to the latest Logistics Managers’ Index (LMI) report, released this week.
The monthly LMI was 57.3 in December, down more than a percentage point from November’s reading of 58.4. Despite the slowdown, economic activity across the industry continued to expand, as an LMI reading above 50 indicates growth and a reading below 50 indicates contraction.
The LMI researchers said the monthly conditions were largely due to seasonal drawdowns in inventory levels—and the associated costs of holding them—at the retail level. The LMI’s Inventory Levels index registered 50, falling from 56.1 in November. That reduction also affected warehousing capacity, which slowed but remained in expansion mode: The LMI’s warehousing capacity index fell 7 points to a reading of 61.6.
December’s results reflect a continued trend toward more typical industry growth patterns following recent years of volatility—and they point to a successful peak holiday season as well.
“Retailers were clearly correct in their bet to stock [up] on goods ahead of the holiday season,” the LMI researchers wrote in their monthly report. “Holiday sales from November until Christmas Eve were up 3.8% year-over-year according to Mastercard. This was largely driven by a 6.7% increase in e-commerce sales, although in-person spending was up 2.9% as well.”
And those results came during a compressed peak shopping cycle.
“The increase in spending came despite the shorter holiday season due to the late Thanksgiving,” the researchers also wrote, citing National Retail Federation (NRF) estimates that U.S. shoppers spent just short of a trillion dollars in November and December, making it the busiest holiday season of all time.
The LMI is a monthly survey of logistics managers from across the country. It tracks industry growth overall and across eight areas: inventory levels and costs; warehousing capacity, utilization, and prices; and transportation capacity, utilization, and prices. The report is released monthly by researchers from Arizona State University, Colorado State University, Rochester Institute of Technology, Rutgers University, and the University of Nevada, Reno, in conjunction with the Council of Supply Chain Management Professionals (CSCMP).
As U.S. small and medium-sized enterprises (SMEs) face an uncertain business landscape in 2025, a substantial majority (67%) expect positive growth in the new year compared to 2024, according to a survey from DHL.
However, the survey also showed that businesses could face a rocky road to reach that goal, as they navigate a complex environment of regulatory/policy shifts and global market volatility. Both those issues were cited as top challenges by 36% of respondents, followed by staffing/talent retention (11%) and digital threats and cyber attacks (2%).
Against that backdrop, SMEs said that the biggest opportunity for growth in 2025 lies in expanding into new markets (40%), followed by economic improvements (31%) and implementing new technologies (14%).
As the U.S. prepares for a broad shift in political leadership in Washington after a contentious election, the SMEs in DHL’s survey were likely split evenly on their opinion about the impact of regulatory and policy changes. A plurality of 40% were on the fence (uncertain, still evaluating), followed by 24% who believe regulatory changes could negatively impact growth, 20% who see these changes as having a positive impact, and 16% predicting no impact on growth at all.
That uncertainty also triggered a split when respondents were asked how they planned to adjust their strategy in 2025 in response to changes in the policy or regulatory landscape. The largest portion (38%) of SMEs said they remained uncertain or still evaluating, followed by 30% who will make minor adjustments, 19% will maintain their current approach, and 13% who were willing to significantly adjust their approach.
Specifically, the two sides remain at odds over provisions related to the deployment of semi-automated technologies like rail-mounted gantry cranes, according to an analysis by the Kansas-based 3PL Noatum Logistics. The ILA has strongly opposed further automation, arguing it threatens dockworker protections, while the USMX contends that automation enhances productivity and can create long-term opportunities for labor.
In fact, U.S. importers are already taking action to prevent the impact of such a strike, “pulling forward” their container shipments by rushing imports to earlier dates on the calendar, according to analysis by supply chain visibility provider Project44. That strategy can help companies to build enough safety stock to dampen the damage of events like the strike and like the steep tariffs being threatened by the incoming Trump administration.
Likewise, some ocean carriers have already instituted January surcharges in pre-emption of possible labor action, which could support inbound ocean rates if a strike occurs, according to freight market analysts with TD Cowen. In the meantime, the outcome of the new negotiations are seen with “significant uncertainty,” due to the contentious history of the discussion and to the timing of the talks that overlap with a transition between two White House regimes, analysts said.