Skip to content
Search AI Powered

Latest Stories

Dialogue: A conversation with an industry leader

High-flying bird: interview with Keller Rinaudo

While many question whether drone deliveries will ever happen in the developed world, Keller Rinaudo is already using autonomous aircraft to deliver medical supplies to remote locations in Africa.

Keller Rinaudo

Few people are fortunate enough to combine their job with their passion. Keller Rinaudo is one of them. Rinaudo is CEO and cofounder of Zipline, a company that builds autonomous drones designed for delivering medical supplies to remote parts of the world.


The Harvard University-educated Rinaudo started his career as a software engineer and a professional rock climber. For a time, he built computers out of RNA and DNA to operate in human cells as molecular doctors. Then, he discovered the wonderful world of logistics and the possibilities of using new technologies to deliver medical supplies to all of the world's inhabitants, wherever they may live.

San Francisco, California-based Zipline employs 40 aerospace and software engineers and is funded by an impressive slate of investors, including Sequoia Capital, Google Ventures, Paul Allen, Jerry Yang, and Stanford University. The tech firm builds and operates 40-pound battery-powered drones that look like small airplanes. The drones are catapult-launched and fly to remote destinations to make deliveries by paper parachutes. They then return to the distribution center, where they fly into a large net or are caught by a tailhook and are quicklymade ready for further deliveries. (You can watch a video of a drone delivery on the company's website, www.flyzipline.com.)

NAME: Keller Rinaudo
TITLE: Chief Executive Officer and cofounder of Zipline
EDUCATION: Artium Baccalaureus (Bachelor of Arts) in economic and biotechnology from Harvard University
EXPERIENCE: Chief executive officer of Zipline, where he oversees a team of 100 flight engineers and operators formerly of companies including SpaceX, Boeing, and Google based in the San Francisco Bay area and Rwanda; software engineer; professional rock climber; as a student at Harvard, he built computers out of RNA and DNA that can operate in human cells as molecular doctors
RECOGNITION: Published research on RNA and DNA computers in Nature Biotechnology, becoming one of the youngest first authors in the publication's history

Zipline's first major project was partnering with the government of Rwanda to use its drones to make last-mile deliveries of blood to remote transfusing facilities. From its DCs, Zipline currently delivers about 30 percent of the national blood supply of Rwanda. The long-term vision for this project is to be able to swiftly reach each of Rwanda's 11 million citizens with any essential medical product they need, regardless of how remote they are.

Rinaudo recently sat down with CSCMP's Supply Chain Quarterly Editorial Director David Maloney to discuss this ground-breakingventure. The following is an edited version of their conversation. To watch the full interview, go to https://www.supplychainquarterly.com/video.

Q: What made you decide to zero in on health care logistics for Zipline's first drone deliveries?

Health care logistics was a really good place for us to start for a number of reasons. First of all, every delivery is potentially saving a human life. Second, health care products are obviously urgently needed, and logistics is a really important part of making sure that doctors have what they need to treat patients. Plus, the health carelogistics market itself is a huge US$7 billion market, and it's one that, while it functions well in developed countries, really doesn't function well in a lot of other parts of the world. There is a huge opportunity to both push the industry forward and also save lives.

Q: Why was Rwanda chosen?

We wanted to find a country that was small enough that we could get to national scale quickly and had a government that was making active investments in technology and health carefor its citizens. Rwanda really fit that bill. So, in partnership with Rwanda's administrative health [ministry], we've been able to turn Rwanda into the first country to achieve universal health careaccess for all. They have been able to put every single one of their citizens within a 15- to 25-minute delivery of any essential medical product.

Q: Your drones sometimes have to fly over populated areas to reach patients in remote locations. Some people have questioned the safety of drones flying over people. Is that a concern for you as well?

When we're flying, what's important to us is not just saving the life of the person that we're delivering for, but also ensuring that we're safe for the people we're flying over—the people who live in the towns and cities that we fly over on a daily basis. It's really important that these vehicles be able to operate at a similar level of reliability as general aviation aircraft.

Q: Could you describe just how the vehicles fly and make their deliveries?

The user experience of receiving a delivery from Zipline is very simple. Any doctor or health worker can use a cellphone to send a text message to place an order. When the distribution center receives that text, Zipline's team will basically pull the product from stock and load it into one of our aircraft. That aircraft is then launched from the distribution center, and it flies autonomously to the destination's GPS coordinates.

Q: So, no one is controlling it? It is all programmed electronically and by computer?

Exactly. The plane is flying itself using a flight control algorithm. It will descend to about 30 feet off the ground, and then we drop the package using a really simple paper parachute. That enables us to deliver every shipment right into the receiver's "mailbox," which is an area about the size of two parking spaces on the ground. The plane will turn around, come home, and land at the distribution center. It is ready to fly again a few minutes later.

Q: Have you had any complications with your deliveries in Rwanda?

We've made tens of thousands of deliveries, and we've never lost a vehicle. We design redundant systems into every level, whether it's the flight controls, the avionics, or the way the vehicle is mechanically engineered.

Q: And these are delivery vehicles that your company has created?

Yes. We build everything from scratch. We also have a system on board so if the vehicle can't make it back to the distribution center, it can actually use a parachute to bring itself to ground gently. So, this is how we ensure that these vehicles are 100-percent safe for the people they're flying over.

Q: How many types of those deliveries are you making a day in Rwanda?

We just agreed to an expansion of our services in Rwanda and have added a second distribution center. That will allow us to do about 200 deliveries per day countrywide.

Q: Are you looking to expand to other nations with this technology?

Yes, rural health care is a global problem. A lot of other countries are now looking at Rwanda as a role model and figuring out how they can leverage similar technology to improve their own health care systems. So, we will be launching in several other African countries in the next six months.

And here in the United States, we will soon begin making lifesaving medical deliveries in rural North Carolina. We're working through final details with the Federal Aviation Administration, the state of North Carolina, and our partners on the ground. We expect to begin deliveries there beginning in the second quarter of this year.

Q: There's been a lot of talk in the logistics industry about drones being used for deliveries. Can you see a day when that technology will be used on a regular basis for small parcel deliveries, such as e-commerce orders?

Yes. The funny thing is, it is already happening at scale today, just not in the United States. When it comes to e-commerce, we think it's inevitable that this type of technology will have a big impact on how e-commerce orders are delivered, but that's not the first place the technology is going to start. It makes more sense to start focused on lifesaving applications. Then I think after that, you'll see a lot of high-need, urgent applications that might be more industrial applications. And then in the long run, you'll start to see this technology permeate the really big parcel-delivery market that's currently served mainly by UPS and FedEx.

Recent

More Stories

screen shot of AI chat box

Accenture and Microsoft launch business AI unit

In a move to meet rising demand for AI transformation, Accenture and Microsoft are launching a copilot business transformation practice to help organizations reinvent their business functions with both generative and agentic AI and with Copilot technologies.


The practice consists of 5,000 professionals from Accenture and from Avanade—the consulting firm’s joint venture with Microsoft. They will be supported by Microsoft product specialists who will work closely with the Accenture Center for Advanced AI. Together, that group will collaborate on AI and Copilot agent templates, extensions, plugins, and connectors to help organizations leverage their data and gen AI to reduce costs, improve efficiencies and drive growth, they said on Thursday.

Keep ReadingShow less

Featured

holiday shopping mall

Consumer sales kept ticking in October, NRF says

Retail sales grew solidly over the past two months, demonstrating households’ capacity to spend and the strength of the economy, according to a National Retail Federation (NRF) analysis of U.S. Census Bureau data.

Census data showed that overall retail sales in October were up 0.4% seasonally adjusted month over month and up 2.8% unadjusted year over year. That compared with increases of 0.8% month over month and 2% year over year in September.

Keep ReadingShow less
chart of global supply chain capacity

Suppliers report spare capacity for fourth straight month

Factory demand weakened across global economies in October, resulting in one of the highest levels of spare capacity at suppliers in over a year, according to a report from the New Jersey-based procurement and supply chain solutions provider GEP.

That result came from the company’s “GEP Global Supply Chain Volatility Index,” an indicator tracking demand conditions, shortages, transportation costs, inventories, and backlogs based on a monthly survey of 27,000 businesses. The October index number was -0.39, which was up only slightly from its level of -0.43 in September.

Keep ReadingShow less
employees working together at office

Small e-com firms struggle to find enough investment cash

Even as the e-commerce sector overall continues expanding toward a forecasted 41% of all retail sales by 2027, many small to medium e-commerce companies are struggling to find the investment funding they need to increase sales, according to a sector survey from online capital platform Stenn.

Global geopolitical instability and increasing inflation are causing e-commerce firms to face a liquidity crisis, which means companies may not be able to access the funds they need to grow, Stenn’s survey of 500 senior e-commerce leaders found. The research was conducted by Opinion Matters between August 29 and September 5.

Keep ReadingShow less

CSCMP EDGE keynote sampler: best practices, stories of inspiration

With six keynote and more than 100 educational sessions, CSCMP EDGE 2024 offered a wealth of content. Here are highlights from just some of the presentations.

A great American story

Keep ReadingShow less