Steve Geary is adjunct faculty at the University of Tennessee's Haaslam College of Business and is a lecturer at The Gordon Institute at Tufts University. He is the president of the Supply Chain Visions family of companies, consultancies that work across the government sector. Steve is a contributing editor at DC Velocity, and editor-at-large for CSCMP's Supply Chain Quarterly.
The machine that is the U.S. federal government—and, by implication, the Department of Defense (DoD) supply chain—can be difficult to understand, and the law-making process is not always pretty. As the old saying goes, "Laws are like sausages, it's best not to see them being made." Yet we really do need to keep our eye on the sausage making process because what comes out is a significant driver of our supply chains. Our lives in the supply chain are in many ways constrained, and often specifically directed, by what the U.S. Congress decides in Washington, D.C. If a company doesn't pay attention, it can be "blindsided."
The supply chain implications of the blindside hits can be significant. Consider the continuing trade tensions with China. The total value of bilateral trade between the United States and China dropped by nearly 14 percent in the first half of this year versus the same period in 2018, according to data from the U.S. Commerce Department. There are a variety of opinions on whether this is a positive development or a negative one. What is not in dispute is that the trade war has resulted in seismic shifts in some industrial supply chains, not a ripple.
Prepare for impact?
There may be another disruption on the way. On June 27, at the beginning of the summer, the U.S. Senate passed its version of the National Defense Authorization Act (NDAA) for Fiscal Year 2020. The Senate's version of the defense budget for the next year has an obscure feature built in. Section 831 provides for the "modernization of acquisition processes to ensure integrity of industrial base." In plain English, the way the government buys things will change, an attempt to better secure the industrial base data that supports DoD operations.
If the provision in the Senate version of the budget survives the reconciliation process with the House of Representatives, will Section 831 generate a seismic shift across the defense industrial base that cascades through the echelons in the private sector, or will it be just a ripple?
The focus of the bill is, "digitization and modernization." Specifically, "The Secretary of Defense shall streamline and digitize the existing Department of Defense approach for identifying and mitigating risks to the defense industrial base across the acquisition process, creating a continuous model that uses digital tools, technologies, and approaches designed to ensure the accessibility of data to decision makers in the Department."
This requires every organization under the secretary to identifynot only a framework for managing the risk but also the tools, technologies, and approaches for monitoring that risk. That monitoring provides decision makers with theability to identify a level of risk, compare it to a tolerance level, and rapidly identify mitigations to the risk.
Embedded supply chain risk—think Huawei's 5G technology—is influencing the thinking on Capitol Hill and legislation is in play to address it. Huawei is an obvious example of the embedded risk that Congress is trying to address, but the risk is bigger than Huawei. According to CNBC, "U.S. intelligence agencies have been backing away from China-made infrastructure for well over a decade, with companies such as Huawei and ZTE facing bans and skepticism." The U.S. Federal Government buys some of the most sophisticated, complex equipment on earth. From jet fighters to space shuttle components, the world's largest super computers, or leading edge medical devices, the government buys items made up of parts, These parts flow through a supply chains with tiers upon tiers of suppliers, pulling from every corner of the globe to create a capability.
A broadening scope
Section 831 of the 2020 NDAA directs the Under Secretary of Defense for Acquisition and Sustainment to take the lead in resolving this issue. Specifically, the under secretary will characterize and monitor supply chain risks, including the origin and vulnerability of the products, counterfeit products, cybersecurity sophistication of contractors, vendor vetting, and other risk areas as are determined appropriate. This risk characterization and monitoring extends through every tier of the supporting supply chain, beyond internal DoD structures to all supporting tiers in the commercial supply chain.
That is a broad directive.
Some industry experts support the bill. On a publicly accessible MITRE website, Peter Modigliani says, "There are critical risks across the industrial base which include adversaries stealing designs of critical systems to controlling and corrupting key elements of the supply chain. DoD must also develop contract strategies at portfolio and enterprise levels to minimize winner-take-all contracts that create a monopoly for key defense sectors and instead enable vibrant competition from many vendors from the primes down to all tiers of the supply chain. Digital solutions help DoD maintain an enterprise view."
While Modigliani and others may endorse the idea of the federal government being involved "from the primes [prime contractors to the department of defense] down to all tiers of the supply chain," there are contractors supporting the defense industrial base with a different point of view. Suppliers in the private sector often consider that type of information to be competition sensitive proprietary intellectual property; it's a basis of competitive advantage.
The bill directs the Department of Defense to take responsibility for the "characterization and monitoring of the health and activities of the defense industrial base." If this language passes, the Department can pass judgement on a company's profitability, investment, innovation, and technological and manufacturing sophistication, as well as the "culture of performance."
The world's best financial investors and venture capitalists attempt to do this daily, becoming experts in niche areas, trying to predict the outcome of a company's decisions in a specific market. Sometimes they get it right, and sometimes they don't. If the bill passes, Congress is assigning that same responsibility to federal employees who likely have dozens of contracts they are trying to manage, including vendor performance. Even using the same technology that the investors use to identify and rate risk, the magnitude of the challenge is significant.
The bill goes further. Currently individuals—not an office or a department—award federal contracts. There is a specific individual, known as the contracting officer, who generally has absolute final decision authority. Part of that final decision is the "responsibility determination," where contracting officers certify that, in their judgement, the contractor has the means and ability to complete the contract. If that determination is extended to encompass the risk associated with the tiers of the supplier's supply chain, however, the contracting officer might lack the skill, knowledge, and experience to accomplish the task.
The Senate version of the National Defense Authorization Act broadens the scope of the contracting officer's responsibility to include "consideration of the need for special standards of responsibility to address the risks." There is no definition of what is meant by standards of responsibility to address the risk; interpretation is left to the discretion of the contracting officer. A reasonable person could assert that the Senate wording isn't meant to be astandard; it's a catch-all. The "consideration" can be whatever the contracting officer wants it to be.
The issue of reliance on international sources of supply is real. Consider the need to prevent internationally sourced chips with snooper capability from being introduced into government equipment. The challenge lies in the implementation language. The complexity of requiring every commercial supplier to certify all tiers of the supply chain globally is prohibitive. Congress's approach is to use catch-all phrasing and expect the industry to figure it out. There is no consideration of the cost of implementing multitier oversight, certifications, and mechanisms (including insurance) to secure all tiers of the supply chains.
From the "spy chip" to foreign firms that pretend to be a U.S. firm, to the delivery of nonstandard parts, there are any number of nuances to the risk challenge. It is a complex problem. The largest producer of computer chips is China. Steel is also a vital defense commodity, and the United States imports substantial quantities from Russia. Another example is rare earth elements. According to the U.S. Government Accountability Office (GAO), "Rare earths are essential to the production, sustainment, and operation of U.S. military equipment. Reliable access to the necessary material, regardless of the overall level of defense demand, is a bedrock requirement for DoD." What the GAO delicately avoids mentioning is that China is the principal—and for some of the elements, the only—source.
Congress has a challenge. There is merit to both perspectives on Section 831. While we all like sausage, sometimes it's good to help make the sausage. If you have an opinion, share it with a congressional liaison, or pick up the phone and call Capitol Hill directly.
Editor's Note: A previous version of this article incorrectly stated that the MITRE Corp. supported the bill, it was actually Peter Modigliani writing on MITRE's website. His views do not necessarily reflect MITRE's.
The practice consists of 5,000 professionals from Accenture and from Avanade—the consulting firm’s joint venture with Microsoft. They will be supported by Microsoft product specialists who will work closely with the Accenture Center for Advanced AI. Together, that group will collaborate on AI and Copilot agent templates, extensions, plugins, and connectors to help organizations leverage their data and gen AI to reduce costs, improve efficiencies and drive growth, they said on Thursday.
Accenture and Avanade say they have already developed some AI tools for these applications. For example, a supplier discovery and risk agent can deliver real-time market insights, agile supply chain responses, and better vendor selection, which could result in up to 15% cost savings. And a procure-to-pay agent could improve efficiency by up to 40% and enhance vendor relations and satisfaction by addressing urgent payment requirements and avoiding disruptions of key services
Likewise, they have also built solutions for clients using Microsoft 365 Copilot technology. For example, they have created Copilots for a variety of industries and functions including finance, manufacturing, supply chain, retail, and consumer goods and healthcare.
Another part of the new practice will be educating clients how to use the technology, using an “Azure Generative AI Engineer Nanodegree program” to teach users how to design, build, and operationalize AI-driven applications on Azure, Microsoft’s cloud computing platform. The online classes will teach learners how to use AI models to solve real-world problems through automation, data insights, and generative AI solutions, the firms said.
“We are pleased to deepen our collaboration with Accenture to help our mutual customers develop AI-first business processes responsibly and securely, while helping them drive market differentiation,” Judson Althoff, executive vice president and chief commercial officer at Microsoft, said in a release. “By bringing together Copilots and human ambition, paired with the autonomous capabilities of an agent, we can accelerate AI transformation for organizations across industries and help them realize successful business outcomes through pragmatic innovation.”
Census data showed that overall retail sales in October were up 0.4% seasonally adjusted month over month and up 2.8% unadjusted year over year. That compared with increases of 0.8% month over month and 2% year over year in September.
October’s core retail sales as defined by NRF — based on the Census data but excluding automobile dealers, gasoline stations and restaurants — were unchanged seasonally adjusted month over month but up 5.4% unadjusted year over year.
Core sales were up 3.5% year over year for the first 10 months of the year, in line with NRF’s forecast for 2024 retail sales to grow between 2.5% and 3.5% over 2023. NRF is forecasting that 2024 holiday sales during November and December will also increase between 2.5% and 3.5% over the same time last year.
“October’s pickup in retail sales shows a healthy pace of spending as many consumers got an early start on holiday shopping,” NRF Chief Economist Jack Kleinhenz said in a release. “October sales were a good early step forward into the holiday shopping season, which is now fully underway. Falling energy prices have likely provided extra dollars for household spending on retail merchandise.”
Despite that positive trend, market watchers cautioned that retailers still need to offer competitive value propositions and customer experience in order to succeed in the holiday season. “The American consumer has been more resilient than anyone could have expected. But that isn’t a free pass for retailers to under invest in their stores,” Nikki Baird, VP of strategy & product at Aptos, a solutions provider of unified retail technology based out of Alpharetta, Georgia, said in a statement. “They need to make investments in labor, customer experience tech, and digital transformation. It has been too easy to kick the can down the road until you suddenly realize there’s no road left.”
A similar message came from Chip West, a retail and consumer behavior expert at the marketing, packaging, print and supply chain solutions provider RRD. “October’s increase proved to be slightly better than projections and was likely boosted by lower fuel prices. As inflation slowed for a number of months, prices in several categories have stabilized, with some even showing declines, offering further relief to consumers,” West said. “The data also looks to be a positive sign as we kick off the holiday shopping season. Promotions and discounts will play a prominent role in holiday shopping behavior as they are key influencers in consumer’s purchasing decisions.”
Even as the e-commerce sector overall continues expanding toward a forecasted 41% of all retail sales by 2027, many small to medium e-commerce companies are struggling to find the investment funding they need to increase sales, according to a sector survey from online capital platform Stenn.
Global geopolitical instability and increasing inflation are causing e-commerce firms to face a liquidity crisis, which means companies may not be able to access the funds they need to grow, Stenn’s survey of 500 senior e-commerce leaders found. The research was conducted by Opinion Matters between August 29 and September 5.
Survey findings include:
61.8% of leaders who sought growth capital did so to invest in advanced technologies, such as AI and machine learning, to improve their businesses.
When asked which resources they wished they had more access to, 63.8% of respondents pointed to growth capital.
Women indicated a stronger need for business operations training (51.2%) and financial planning resources (48.8%) compared to men (30.8% and 15.4%).
40% of business owners are seeking external financial advice and mentorship at least once a week to help with business decisions.
Almost half (49.6%) of respondents are proactively forecasting their business activity 6-18 months ahead.
“As e-commerce continues to grow rapidly, driven by increasing online consumer demand and technological innovation, it’s important to remember that capital constraints and access to growth financing remain persistent hurdles for many e-commerce business leaders especially at small and medium-sized businesses,” Noel Hillman, Chief Commercial Officer at Stenn, said in a release. “In this competitive landscape, ensuring liquidity and optimizing supply chain processes are critical to sustaining growth and scaling operations.”
With six keynote and more than 100 educational sessions, CSCMP EDGE 2024 offered a wealth of content. Here are highlights from just some of the presentations.
A great American story
Author and entrepreneur Fawn Weaver closed out the first day of the conference by telling the little-known story of Nathan “Nearest” Green, who was born into slavery, freed after the Civil War, and went on to become the first master distiller for the Jack Daniel’s Whiskey brand. Through extensive research and interviews with descendants of the Daniel and Green families, Weaver discovered what she describes as a positive American story.
She told the story in her best-selling book, Love & Whiskey: The Remarkable True Story of Jack Daniel, His Master Distiller Nearest Green, and the Improbable Rise of Uncle Nearest. That story also inspired her to create Uncle Nearest Premium Whiskey.
Weaver discussed the barriers she encountered in bringing the brand to life, her vision for where it’s headed, and her take on the supply chain—which she views as both a necessary cost of doing business and an opportunity.
“[It’s] an opportunity if you can move quickly,” she said, pointing to a recent project in which the company was able to fast-track a new Uncle Nearest product thanks to close collaboration with its supply chain partners.
A two-pronged business transformation
We may be living in a world full of technology, but strategy and focus remain the top priorities when it comes to managing a business and its supply chains. So says Roberto Isaias, executive vice president and chief supply chain officer for toy manufacturing and entertainment company Mattel.
Isaias emphasized the point during his keynote on day two of EDGE 2024. He described how Mattel transformed itself amid surging demand for Barbie-branded items following the success of the Barbie movie.
That transformation, according to Isaias, came on two fronts: commercially and logistically. Today, Mattel is steadily moving beyond the toy aisle with two films and 13 TV series in production as well as 14 films and 35 shows in development. And as for those supply chain gains? The company has saved millions, increased productivity, and improved profit margins—even amid cost increases and inflation.
A framework for chasing excellence
Most of the time when CEOs present at an industry conference, they like to talk about their companies’ success stories. Not J.B. Hunt’s Shelley Simpson. Speaking at EDGE, the trucking company’s president and CEO led with a story about a time that the company lost a major customer.
According to Simpson, the company had a customer of their dedicated contract business in 2001 that was consistently making late shipments with no lead time. “We were working like crazy to try to satisfy them, and lost their business,” Simpson said.
When the team at J.B. Hunt later met with the customer’s chief supply chain officer and related all they had been doing, the customer responded, “You never shared everything you were doing for us.”
Out of that experience, came J.B. Hunt’s Customer Value Delivery framework. The framework consists of five steps: 1) understand customer needs, 2) deliver expectations, 3) measure results, 4) communicate performance, and 5) anticipate new value.
Next year’s CSCMP EDGE conference on October 5–8 in National Harbor, Md., promises to have a similarly deep lineup of keynote presentations. Register early at www.cscmpedge.org.
2024 was expected to be a bounce-back year for the logistics industry. We had the pandemic in the rearview mirror, and the economy was proving to be more resilient than expected, defying those prognosticators who believed a recession was imminent.
While most of the economy managed to stabilize in 2024, the logistics industry continued to see disruption and changes in international trade. World events conspired to drive much of the narrative surrounding the flow of goods worldwide. Additionally, a diminished reliance on China as a source for goods reduced some of the international trade flow from that manufacturing hub. Some of this trade diverted to other Asian nations, while nearshoring efforts brought some production back to North America, particularly Mexico.
Meanwhile trucking in the United States continued its 2-year recession, highlighted by weaker demand and excess capacity. Both contributed to a slow year, especially for truckload carriers that comprise about 90% of over-the-road shipments.
Labor issues were also front and center in 2024, as ports and rail companies dealt with threats of strikes, which resulted in new contracts and increased costs. Labor—and often a lack of it—continues to be an ongoing concern in the logistics industry.
In this annual issue, we bring a year-end perspective to these topics and more. Our issue is designed to complement CSCMP’s 35th Annual State of Logistics Report, which was released in June, and includes updates that were presented at the CSCMP EDGE conference held in October. In addition to this overview of the market, we have engaged top industry experts to dig into the status of key logistics sectors.
Hopefully as we move into 2025, logistics markets will build on an improving economy and strong consumer demand, while stabilizing those parts of the industry that could use some adrenaline, such as trucking. By this time next year, we hope to see a full recovery as the market fulfills its promise to deliver the needs of our very connected world.