During the recent economic upheaval, railroading in the United States stayed on track better than most transportation modes. That's not to say that railroads escaped unscathed. All transport sectors were bruised to some degree, and railroads were no exception. When the housing boom fizzled, for example, the need to move rail-oriented commodities such as dimensional lumber, plywood, asphalt shingles, sand, and gravel dropped significantly. Even intermodal freight — long a bastion of sustained growth—suffered drastic drops in import cargo, largely from Asia.
That the rail sector survived at all is a good sign; the industry had a rocky history prior to deregulation under the Staggers Act in 1980. Yet those past troubles may have actually helped it survive the more recent ones. Looking back, the U.S. railroad industry basically reached its peak in 1929, with 229,530 route-miles and a market share of about 80 percent of U.S. intercity freight tonnage. With the exception of traffic spikes occasioned by World War II, railroad's share of tonnage has fallen since then, sinking to 34 percent in 2007, while route-miles shrank to 94,400.
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[Figure 1] The impact of fuel-cost increases on a 500-mile truck shipmentEnlarge this image
Through those many decades of decline (particularly from the mid-1950s to the early 1980s), railroads worked hard to cut costs and increase efficiency. In fact, railroad executives became quite adept at cost management. This is primarily why the major carriers came through the recent recession in sound financial condition. During the recession, all took major hits in gross revenue and operating margin. However, their reasonably strong efficiencies— and their ability to react quickly and effectively—helped them weather the worst of the storm. So what does this portend for the future as the economy begins to revive?
Railroads invest for the future
For the rail industry, a guardedly upbeat forecast is in order. One reason is rail executives' apparent willingness to invest in their industry. During the 1960s and 1970s, most rail carriers were either in bankruptcy or headed in that direction. Industry return on investment (ROI) fell from an abysmal 1.91 in 1960 to 1.20 in 1975, and many chief executive officers (CEOs) responded by diversifying into related businesses, such as barges and pipelines, as well as unrelated fields like food products and amusement parks. But distinctly different behavior is evident with the current crop of CEOs, who are plowing earnings into physical plant and rolling assets. This is a positive sign that has inspired investors (emblematically Warren Buffet) to ratchet up their interest in the business.
Energy trends may also be working in the industry's favor, in part because world oil production is expected to peak around 2011. Around that time (or even before), oil prices could rise significantly. What's more, the world may run out of conventional (that is, easy to harvest) oil around 2050. Great stores will remain, but they will be sheathed in shale and deepwater deposits, which means that accessing them will be unprecedentedly expensive. The net effect is more pressure to shift to transportation modes that are more fuel efficient—like railroads.
Demographic trends offer further cause for some confidence. In its "Transportation for Tomorrow" report issued in December 2007,1 the National Surface Transportation Policy and Revenue Study Commission predicted that the United States' population will reach 364 million by 2030 and 420 million by 2050. The great majority of these increases will happen where the bulk of the population already lives: on the U.S. East, Gulf, and West Coasts. The report also stated that, "We need to invest at least $225 billion annually from all sources for the next 50 years to upgrade our existing system to a state of good repair and create a more advanced surface transportation system to sustain and ensure strong economic growth."
The bottom line is that a burgeoning population will choke an already congested road infrastructure that is suffering from high fuel prices that are nearly certain to go even higher. For trucking-oriented shippers, that could imply a future where it simply isn't possible to move freight reliably, quickly, or economically. A recent Accenture study shows that a rise in oil prices to US $200 per barrel will add $265 to the cost of a truckload shipment of 500 miles. So if you presently pay $1.80 per mile for that shipment, your $900 cost will rise to $1,165—an increase of almost 30 percent. (See Figure 1.)
All of this could mean that railroading is poised for a major resurgence of traffic. Increases in truckload shipping costs like those noted above—coupled with rising highway-use taxes, tolls, and delays related to congestion—may drive dramatic conversions of highway traffic to intermodal and carload freight.
The U.S. railroads know this. However, they also know that there isn't enough capacity to handle such a large influx of volume. The Class 1 carriers estimate that, between now and 2035, they will need about US $135 billion in capital to improve their infrastructure.
Of this amount, they expect to be able to generate approximately $96 billion, leaving a gap in private capital funding of about $39 billion. (These figures do not include the congressionally mandated—but not yet funded—investment in Positive Train Control, a collision- avoidance system for increased safety.)
In the short run, there should be ample rail capacity, considering the abundance of stored locomotives and cars as well as furloughed employees. But this breathing room may only last for a year or so, as the tide will inevitably shift and the market will become tighter and pricier.
Shippers may need to get on track
Every railroad-industry leadership team will likely be seeking ways to accommodate an uptick in traffic—a boost that the industry is more or less unable to pay for in its entirety. One option would be to improve margins through pricing increases. Shippers may think rail rates are already high enough, but since deregulation in 1980, aggregate rail freight rates have actually declined.
However necessary, price hikes will not be welcome news to shippers, who already face immense pressure to keep their own costs under control. Supply chain executives will need to respond to tomorrow's transportation realities by developing an interdependent, interlocking network of their freight flows and carrier capacity that includes both railroads and other transportation modes. A strong vision and great business savvy—both strategic and operational—are clearly called for.
Just 29% of supply chain organizations have the competitive characteristics they’ll need for future readiness, according to a Gartner survey released Tuesday. The survey focused on how organizations are preparing for future challenges and to keep their supply chains competitive.
Gartner surveyed 579 supply chain practitioners to determine the capabilities needed to manage the “future drivers of influence” on supply chains, which include artificial intelligence (AI) achievement and the ability to navigate new trade policies. According to the survey, the five competitive characteristics are: agility, resilience, regionalization, integrated ecosystems, and integrated enterprise strategy.
The survey analysis identified “leaders” among the respondents as supply chain organizations that have already developed at least three of the five competitive characteristics necessary to address the top five drivers of supply chain’s future.
Less than a third have met that threshold.
“Leaders shared a commitment to preparation through long-term, deliberate strategies, while non-leaders were more often focused on short-term priorities,” Pierfrancesco Manenti, vice president analyst in Gartner’s Supply Chain practice, said in a statement announcing the survey results.
“Most leaders have yet to invest in the most advanced technologies (e.g. real-time visibility, digital supply chain twin), but plan to do so in the next three-to-five years,” Manenti also said in the statement. “Leaders see technology as an enabler to their overall business strategies, while non-leaders more often invest in technology first, without having fully established their foundational capabilities.”
As part of the survey, respondents were asked to identify the future drivers of influence on supply chain performance over the next three to five years. The top five drivers are: achievement capability of AI (74%); the amount of new ESG regulations and trade policies being released (67%); geopolitical fight/transition for power (65%); control over data (62%); and talent scarcity (59%).
The analysis also identified four unique profiles of supply chain organizations, based on what their leaders deem as the most crucial capabilities for empowering their organizations over the next three to five years.
First, 54% of retailers are looking for ways to increase their financial recovery from returns. That’s because the cost to return a purchase averages 27% of the purchase price, which erases as much as 50% of the sales margin. But consumers have their own interests in mind: 76% of shoppers admit they’ve embellished or exaggerated the return reason to avoid a fee, a 39% increase from 2023 to 204.
Second, return experiences matter to consumers. A whopping 80% of shoppers stopped shopping at a retailer because of changes to the return policy—a 34% increase YoY.
Third, returns fraud and abuse is top-of-mind-for retailers, with wardrobing rising 38% in 2024. In fact, over two thirds (69%) of shoppers admit to wardrobing, which is the practice of buying an item for a specific reason or event and returning it after use. Shoppers also practice bracketing, or purchasing an item in a variety of colors or sizes and then returning all the unwanted options.
Fourth, returns come with a steep cost in terms of sustainability, with returns amounting to 8.4 billion pounds of landfill waste in 2023 alone.
“As returns have become an integral part of the shopper experience, retailers must balance meeting sky-high expectations with rising costs, environmental impact, and fraudulent behaviors,” Amena Ali, CEO of Optoro, said in the firm’s “2024 Returns Unwrapped” report. “By understanding shoppers’ behaviors and preferences around returns, retailers can create returns experiences that embrace their needs while driving deeper loyalty and protecting their bottom line.”
Facing an evolving supply chain landscape in 2025, companies are being forced to rethink their distribution strategies to cope with challenges like rising cost pressures, persistent labor shortages, and the complexities of managing SKU proliferation.
1. Optimize labor productivity and costs. Forward-thinking businesses are leveraging technology to get more done with fewer resources through approaches like slotting optimization, automation and robotics, and inventory visibility.
2. Maximize capacity with smart solutions. With e-commerce volumes rising, facilities need to handle more SKUs and orders without expanding their physical footprint. That can be achieved through high-density storage and dynamic throughput.
3. Streamline returns management. Returns are a growing challenge, thanks to the continued growth of e-commerce and the consumer practice of bracketing. Businesses can handle that with smarter reverse logistics processes like automated returns processing and reverse logistics visibility.
4. Accelerate order fulfillment with robotics. Robotic solutions are transforming the way orders are fulfilled, helping businesses meet customer expectations faster and more accurately than ever before by using autonomous mobile robots (AMRs and robotic picking.
5. Enhance end-of-line packaging. The final step in the supply chain is often the most visible to customers. So optimizing packaging processes can reduce costs, improve efficiency, and support sustainability goals through automated packaging systems and sustainability initiatives.
That clash has come as retailers have been hustling to adjust to pandemic swings like a renewed focus on e-commerce, then swiftly reimagining store experiences as foot traffic returned. But even as the dust settles from those changes, retailers are now facing renewed questions about how best to define their omnichannel strategy in a world where customers have increasing power and information.
The answer may come from a five-part strategy using integrated components to fortify omnichannel retail, EY said. The approach can unlock value and customer trust through great experiences, but only when implemented cohesively, not individually, EY warns.
The steps include:
1. Functional integration: Is your operating model and data infrastructure siloed between e-commerce and physical stores, or have you developed a cohesive unit centered around delivering seamless customer experience?
2. Customer insights: With consumer centricity at the heart of operations, are you analyzing all touch points to build a holistic view of preferences, behaviors, and buying patterns?
3. Next-generation inventory: Given the right customer insights, how are you utilizing advanced analytics to ensure inventory is optimized to meet demand precisely where and when it’s needed?
4. Distribution partnerships: Having ensured your customers find what they want where they want it, how are your distribution strategies adapting to deliver these choices to them swiftly and efficiently?
5. Real estate strategy: How is your real estate strategy interconnected with insights, inventory and distribution to enhance experience and maximize your footprint?
When approached cohesively, these efforts all build toward one overarching differentiator for retailers: a better customer experience that reaches from brand engagement and order placement through delivery and return, the EY study said. Amid continued volatility and an economy driven by complex customer demands, the retailers best set up to win are those that are striving to gain real-time visibility into stock levels, offer flexible fulfillment options and modernize merchandising through personalized and dynamic customer experiences.
Geopolitical rivalries, alliances, and aspirations are rewiring the global economy—and the imposition of new tariffs on foreign imports by the U.S. will accelerate that process, according to an analysis by Boston Consulting Group (BCG).
Without a broad increase in tariffs, world trade in goods will keep growing at an average of 2.9% annually for the next eight years, the firm forecasts in its report, “Great Powers, Geopolitics, and the Future of Trade.” But the routes goods travel will change markedly as North America reduces its dependence on China and China builds up its links with the Global South, which is cementing its power in the global trade map.
“Global trade is set to top $29 trillion by 2033, but the routes these goods will travel is changing at a remarkable pace,” Aparna Bharadwaj, managing director and partner at BCG, said in a release. “Trade lanes were already shifting from historical patterns and looming US tariffs will accelerate this. Navigating these new dynamics will be critical for any global business.”
To understand those changes, BCG modeled the direct impact of the 60/25/20 scenario (60% tariff on Chinese goods, a 25% on goods from Canada and Mexico, and a 20% on imports from all other countries). The results show that the tariffs would add $640 billion to the cost of importing goods from the top ten U.S. import nations, based on 2023 levels, unless alternative sources or suppliers are found.
In terms of product categories imported by the U.S., the greatest impact would be on imported auto parts and automotive vehicles, which would primarily affect trade with Mexico, the EU, and Japan. Consumer electronics, electrical machinery, and fashion goods would be most affected by higher tariffs on Chinese goods. Specifically, the report forecasts that a 60% tariff rate would add $61 billion to cost of importing consumer electronics products from China into the U.S.