Fresh ideas, new events mark Annual Conference agenda
CSCMP Annual Conference
October 21?24, 2007
Philadelphia, Pennsylvania, U.S.A.
If you haven't been to one of the Council of Supply Chain Management Professionals' annual conferences for a few years, you may have a surprise in store. Up until two years ago, the conference agendas tended to be heavily oriented toward logistics and transportation concerns. This year's agenda, by contrast, reflects the broadening of CSCMP's focus to include the entire supply chain. Although it still includes sessions devoted to logistics management, the agenda also features 11 new tracks on such topics as manufacturing, business process outsourcing, designing for the supply chain, sales and operations planning, sustainability, and trade compliance.
Former Hewlett-Packard CEO Carly Fiorina will kick off this year's conference by delivering the keynote address. The first female CEO of a Fortune 20 company, Fiorina led HP's controversial merger with Compaq Computer Corporation. On the second day of the conference, Joseph Coughlin, head of the Massachusetts Institute of Technology's (MIT) AgeLab, part of the MIT Center for Transportation & Logistics, will give a presentation titled "New Markets for Old—How Disruptive Demographics Will Transform Businesses." Coughlin will discuss how the aging of the population is reshaping the business landscape. The conference closes with a presentation from "Stanley Bing" (the pseudonym of Fortune columnist Gil Schwartz), which promises to skewer corporate culture while arguing for creative thinking in the workplace.
CSCMP's Annual Conference will also offer attendees more networking opportunities than ever before. Conference organizers have put together a student showcase and a global showcase. The student showcase is designed to give managers a chance to look over students' résumés, projects, and papers. Interview rooms will be available for those who wish to discuss job and internship opportunities with students. The global showcase will give attendees an opportunity to network with their peers from around the world.
Along with these new events, the conference will continue to offer old favorites like facility tours. Attendees will have the chance to sign up to tour convenience store operator Wawa's distribution center; the U.S. Postal Service's Philadelphia Processing and Distribution Center; Subaru's Westhampton, N.J., parts distribution center; a training center run by Goodwill Industries of Delaware and Delaware County; the UPS Air Hub at the Philadelphia Airport; and Avon Products' Newark, Del., distribution facility.
Other special events include roundtable gettogethers and informational sessions; an all-day educators' conference; small-group discussion forums; presentation of the Supply Chain Innovation Award; and recognition of CSCMP's new officers and recipients of annual awards, including the Distinguished Service Award and the Doctoral Dissertation Award. The conference's popular Learning Exchange exhibits will offer opportunities for attendees to learn more about technology and software, education and development programs, human resources, and specialized supply chain services from companies and educational organizations that have expertise in those fields. And the literature display area will, as always, feature hundreds of educational books, magazines, and research papers of specific interest to supply chain professionals of all levels of experience.
For complete information about Annual Conference events and schedules, go to www.cscmp.org and click on "Programs and Events."
Get the inside track on innovation at CSCMP's Annual Conference
We all know that today's supply chain challenges require the implementation of innovative solutions. But are you aware of what the top global corporations are doing to meet emerging challenges?
CSCMP and Global Logistics & Supply Chain Strategies magazine's Supply Chain Innovation Award can help you become better acquainted with what is going on, right now, in the supply chains of the top global players. The award recognizes companies that demonstrate excellence in coordinating and collaborating with channel partners (suppliers, intermediaries, third-party service providers, and customers) as well as excellence in integrating supply and demand management within and across companies. To be considered for the award, the company's results must be quantifiable and sustainable in terms of such metrics as cost savings, revenue, and customer satisfaction.
CSCMP receives dozens of case-study submissions from logistics' and supply chain's major players, but only the most innovative case-study teams are invited to present at the CSCMP Annual Conference, be published on CSCMP's Web site, and be featured in a special issue of Global Logistics & Supply Chain Strategies in December. This year's finalists are The AidMatrix Foundation, Bakers Footwear Group, John Deere, Kraft, the Liquor Control Board of Ontario, Motorola, and OceanSchedules.com.
The Supply Chain Innovation Award competition began in 2005. It emerged from conversations between CSCMP and Global Logistics & Supply Chain Strategies that resulted in a program to recognize today's top innovators in supply chain management and collaboration. In its three years of existence, the award has received an enthusiastic response from some of the industry's top companies. Past submissions include Blockbuster's DVD rental unit's packaging program; Campbell's "unsaleables" partnership with retailers; Hewlett-Packard's design-for-supply-chain initiative; Kraft's Global Procurement organization; United Technology Corporation's investment in the health of its suppliers; Dow Chemical's best-practice implementation, improvement, and innovation initiative; and IBM's on-demand supply chain initiative.
The finalists are selected through a review process involving weighted criteria for the written case studies and the conference presentations. The cumulative result indicates who the winner is. Case study presentations will be held during the Cases in Supply Chain Innovation track at CSCMP's 2007 Annual Conference in Philadelphia, Pennsylvania, on Monday, October 22, and Tuesday, October 23, in Room 203B of the Pennsylvania Convention Center. The finalists will be recognized at each session as well as during the brunch and closing session on Wednesday, October 24, when the winner will be announced.
There's already interest in the 2008 competition, which should elicit more eye-opening submissions that will not only add to the supply chain body of knowledge but also equip logistics and supply chain professionals with the tools needed for their own global supply chain successes.
To learn more about this competition or to find out more about the current and past years' finalist and winner case studies, visit CSCMP's Web site (www.cscmp.org) under Publications & Resources and Supply Chain Innovation Award.
On-site programs deliver CSCMP to your door
No one denies the importance of continuing education. Yet the mounting cost of travel as well as the revenues lost from employees being out of the office can act as significant barriers to a company's training and education efforts.
CSCMP, however, is prepared to help by offering a variety of in-house workshops designed by CSCMP members and developed specifically for your organization's needs. This new on-site education initiative has already gained interest from CSCMP members and nonmembers alike.
"To accommodate professionals who are not always able to travel to our conferences and seminars, we created CSCMP's On-Site Education," says CSCMP president and CEO Rick Blasgen. "We will help companies create an efficient, educational experience at their location and enhance their staffs' team-building efforts."
CSCMP's On-Site Education program consists of established courses that can be delivered in their original form or tailored to fit specific needs. The 10 programs currently offered are:
Today's Supply Chain Hot Topics
Fundamentals of Supply Chain Management
Executive Issues in Supply Chain Management
Managing Offshore Relationships
Global Supply Chain Management
Global Collaboration
Relationships Management
Project Management
Application of the Balanced Scorecard to Supply Chain Management
Activity-Based Costing for Supply Chain Management
CSCMP can also create workshops to meet the specific needs of individual companies. These educational sessions could be as short as 90 minutes or extend over two days, depending upon the complexity and objectives of each workshop.
By working with CSCMP for on-site education, companies gain access to the world's foremost experts in their subject areas. The faculty comprises leading supply chain management authorities drawn from CSCMP's global membership of 9,000 members and from subject-matter experts. CSCMP will pair companies with experts who have the know-how and experience to address their needs.
"I'm really looking forward to working with supply chain companies and pairing them with our faculty to help create cost-effective on-site education," says CSCMP Director of Education and Research Kathleen Hedland.
Scheduling a course often takes less than a month. Courses created specifically for your organization require a longer lead time in order to develop the proper curriculum, ensure its appropriateness for a company's challenges, and schedule the presenters. For more information, contact Kathleen Hedland at +1-630645-3463, or e-mail to khedland@cscmp.org.
Interactive site provides vital career information
After a year-long development effort, CSCMP's Careers in Supply Chain Management Web site (www.careersinsupplychain.org) will go live in early October. This interactive portal will provide practical information about industry careers, possible career paths, education and experience requirements, and much more.
Designed by the Careers in Supply Chain Management subcommittee of CSCMP's Education Strategies Committee, this Web site is a resource not just for those already in the industry but also for those who are pursuing a supply chain career or who are curious about supply chain and logistics management. "The goal of this Web site is to help students understand the importance of supply chain management, its impact on their daily lives, and the vast employment opportunities," says Careers in Supply Chain Management Committee Chair Brian Gibson of Auburn University. "Our team of Web site creators has worked diligently to assemble informative and interesting content."
The Web site is an extension and an update of CSCMP's 1997 book Careers in Logistics, which can still be downloaded from CSCMP's main Web site (see the "Career Center" section of the site). The book contained a thorough analysis of what logistics is, salary information, job profiles, and educational requirements. By providing all of this information in one place, the book became a must-have resource in the industry that is still in wide use today.
The new Web site will not only update this information but also will expand its scope to the entire supply chain. It will take a global perspective as it defines the supply chain, its importance, and key concepts while explaining what supply chain and logistics professionals do. It also will link to many other supply chain resources like CSCMP's What in the World Is the Global Supply Chain? DVD.
The site will contain the following sections:
What Is Supply Chain Management? provides definitions, introductory material, and key concepts.
Building Supply Chain Management Expertise explores the value of a university education and discusses how to gain professional experience.
Supply Chain Management Career Outlook reviews employment opportunities, salary projections, and tips on where to find jobs.
What Supply Chain Managers Do outlines the roles within the organization, job profiles, and examples of career paths/progressions.
General SCM Resources includes frequently asked questions (FAQs), a glossary and information resource list, and a fact sheet.
The Web site will be constantly evolving as CSCMP adds and updates information so that it stays fresh and current.
The practice consists of 5,000 professionals from Accenture and from Avanade—the consulting firm’s joint venture with Microsoft. They will be supported by Microsoft product specialists who will work closely with the Accenture Center for Advanced AI. Together, that group will collaborate on AI and Copilot agent templates, extensions, plugins, and connectors to help organizations leverage their data and gen AI to reduce costs, improve efficiencies and drive growth, they said on Thursday.
Accenture and Avanade say they have already developed some AI tools for these applications. For example, a supplier discovery and risk agent can deliver real-time market insights, agile supply chain responses, and better vendor selection, which could result in up to 15% cost savings. And a procure-to-pay agent could improve efficiency by up to 40% and enhance vendor relations and satisfaction by addressing urgent payment requirements and avoiding disruptions of key services
Likewise, they have also built solutions for clients using Microsoft 365 Copilot technology. For example, they have created Copilots for a variety of industries and functions including finance, manufacturing, supply chain, retail, and consumer goods and healthcare.
Another part of the new practice will be educating clients how to use the technology, using an “Azure Generative AI Engineer Nanodegree program” to teach users how to design, build, and operationalize AI-driven applications on Azure, Microsoft’s cloud computing platform. The online classes will teach learners how to use AI models to solve real-world problems through automation, data insights, and generative AI solutions, the firms said.
“We are pleased to deepen our collaboration with Accenture to help our mutual customers develop AI-first business processes responsibly and securely, while helping them drive market differentiation,” Judson Althoff, executive vice president and chief commercial officer at Microsoft, said in a release. “By bringing together Copilots and human ambition, paired with the autonomous capabilities of an agent, we can accelerate AI transformation for organizations across industries and help them realize successful business outcomes through pragmatic innovation.”
That result came from the company’s “GEP Global Supply Chain Volatility Index,” an indicator tracking demand conditions, shortages, transportation costs, inventories, and backlogs based on a monthly survey of 27,000 businesses. The October index number was -0.39, which was up only slightly from its level of -0.43 in September.
Researchers found a steep rise in slack across North American supply chains due to declining factory activity in the U.S. In fact, purchasing managers at U.S. manufacturers made their strongest cutbacks to buying volumes in nearly a year and a half, indicating that factories in the world's largest economy are preparing for lower production volumes, GEP said.
Elsewhere, suppliers feeding Asia also reported spare capacity in October, albeit to a lesser degree than seen in Western markets. Europe's industrial plight remained a key feature of the data in October, as vendor capacity was significantly underutilized, reflecting a continuation of subdued demand in key manufacturing hubs across the continent.
"We're in a buyers' market. October is the fourth straight month that suppliers worldwide reported spare capacity, with notable contractions in factory demand across North America and Europe, underscoring the challenging outlook for Western manufacturers," Todd Bremer, vice president, GEP, said in a release. "President-elect Trump inherits U.S. manufacturers with plenty of spare capacity while in contrast, China's modest rebound and strong expansion in India demonstrate greater resilience in Asia."
Even as the e-commerce sector overall continues expanding toward a forecasted 41% of all retail sales by 2027, many small to medium e-commerce companies are struggling to find the investment funding they need to increase sales, according to a sector survey from online capital platform Stenn.
Global geopolitical instability and increasing inflation are causing e-commerce firms to face a liquidity crisis, which means companies may not be able to access the funds they need to grow, Stenn’s survey of 500 senior e-commerce leaders found. The research was conducted by Opinion Matters between August 29 and September 5.
Survey findings include:
61.8% of leaders who sought growth capital did so to invest in advanced technologies, such as AI and machine learning, to improve their businesses.
When asked which resources they wished they had more access to, 63.8% of respondents pointed to growth capital.
Women indicated a stronger need for business operations training (51.2%) and financial planning resources (48.8%) compared to men (30.8% and 15.4%).
40% of business owners are seeking external financial advice and mentorship at least once a week to help with business decisions.
Almost half (49.6%) of respondents are proactively forecasting their business activity 6-18 months ahead.
“As e-commerce continues to grow rapidly, driven by increasing online consumer demand and technological innovation, it’s important to remember that capital constraints and access to growth financing remain persistent hurdles for many e-commerce business leaders especially at small and medium-sized businesses,” Noel Hillman, Chief Commercial Officer at Stenn, said in a release. “In this competitive landscape, ensuring liquidity and optimizing supply chain processes are critical to sustaining growth and scaling operations.”
With six keynote and more than 100 educational sessions, CSCMP EDGE 2024 offered a wealth of content. Here are highlights from just some of the presentations.
A great American story
Author and entrepreneur Fawn Weaver closed out the first day of the conference by telling the little-known story of Nathan “Nearest” Green, who was born into slavery, freed after the Civil War, and went on to become the first master distiller for the Jack Daniel’s Whiskey brand. Through extensive research and interviews with descendants of the Daniel and Green families, Weaver discovered what she describes as a positive American story.
She told the story in her best-selling book, Love & Whiskey: The Remarkable True Story of Jack Daniel, His Master Distiller Nearest Green, and the Improbable Rise of Uncle Nearest. That story also inspired her to create Uncle Nearest Premium Whiskey.
Weaver discussed the barriers she encountered in bringing the brand to life, her vision for where it’s headed, and her take on the supply chain—which she views as both a necessary cost of doing business and an opportunity.
“[It’s] an opportunity if you can move quickly,” she said, pointing to a recent project in which the company was able to fast-track a new Uncle Nearest product thanks to close collaboration with its supply chain partners.
A two-pronged business transformation
We may be living in a world full of technology, but strategy and focus remain the top priorities when it comes to managing a business and its supply chains. So says Roberto Isaias, executive vice president and chief supply chain officer for toy manufacturing and entertainment company Mattel.
Isaias emphasized the point during his keynote on day two of EDGE 2024. He described how Mattel transformed itself amid surging demand for Barbie-branded items following the success of the Barbie movie.
That transformation, according to Isaias, came on two fronts: commercially and logistically. Today, Mattel is steadily moving beyond the toy aisle with two films and 13 TV series in production as well as 14 films and 35 shows in development. And as for those supply chain gains? The company has saved millions, increased productivity, and improved profit margins—even amid cost increases and inflation.
A framework for chasing excellence
Most of the time when CEOs present at an industry conference, they like to talk about their companies’ success stories. Not J.B. Hunt’s Shelley Simpson. Speaking at EDGE, the trucking company’s president and CEO led with a story about a time that the company lost a major customer.
According to Simpson, the company had a customer of their dedicated contract business in 2001 that was consistently making late shipments with no lead time. “We were working like crazy to try to satisfy them, and lost their business,” Simpson said.
When the team at J.B. Hunt later met with the customer’s chief supply chain officer and related all they had been doing, the customer responded, “You never shared everything you were doing for us.”
Out of that experience, came J.B. Hunt’s Customer Value Delivery framework. The framework consists of five steps: 1) understand customer needs, 2) deliver expectations, 3) measure results, 4) communicate performance, and 5) anticipate new value.
Next year’s CSCMP EDGE conference on October 5–8 in National Harbor, Md., promises to have a similarly deep lineup of keynote presentations. Register early at www.cscmpedge.org.
2024 was expected to be a bounce-back year for the logistics industry. We had the pandemic in the rearview mirror, and the economy was proving to be more resilient than expected, defying those prognosticators who believed a recession was imminent.
While most of the economy managed to stabilize in 2024, the logistics industry continued to see disruption and changes in international trade. World events conspired to drive much of the narrative surrounding the flow of goods worldwide. Additionally, a diminished reliance on China as a source for goods reduced some of the international trade flow from that manufacturing hub. Some of this trade diverted to other Asian nations, while nearshoring efforts brought some production back to North America, particularly Mexico.
Meanwhile trucking in the United States continued its 2-year recession, highlighted by weaker demand and excess capacity. Both contributed to a slow year, especially for truckload carriers that comprise about 90% of over-the-road shipments.
Labor issues were also front and center in 2024, as ports and rail companies dealt with threats of strikes, which resulted in new contracts and increased costs. Labor—and often a lack of it—continues to be an ongoing concern in the logistics industry.
In this annual issue, we bring a year-end perspective to these topics and more. Our issue is designed to complement CSCMP’s 35th Annual State of Logistics Report, which was released in June, and includes updates that were presented at the CSCMP EDGE conference held in October. In addition to this overview of the market, we have engaged top industry experts to dig into the status of key logistics sectors.
Hopefully as we move into 2025, logistics markets will build on an improving economy and strong consumer demand, while stabilizing those parts of the industry that could use some adrenaline, such as trucking. By this time next year, we hope to see a full recovery as the market fulfills its promise to deliver the needs of our very connected world.