Navigating uncertainty: The impact of Trump's proposed tariffs on global supply chains
As companies reevaluate their supply chains to accommodate Trump’s promise to impose tariffs immediately upon taking office, they should keep in mind five potential repercussions.
Bindiya Vakil is the chief executive officer of supply chain risk management company Resilinc. She is also a founding member of the Global Supply Chain Resiliency Council and a member of the Advisory Board of MIT Center for Transportation and Logistics. Vakil holds a master’s degree in supply chain management from MIT and an MBA in Finance.
As President-elect Donald Trump prepares to return to the White House, his promises of sweeping tariffs—including an additional 10% tariff on imports from China, a 25% tariff on imports from Canada and Mexico, and a 10% to 20% universal tariff on all other imports—have businesses rethinking their supply chains. The potential impact of these tariffs is expected to be substantial and wide-ranging, affecting numerous industries like automotive, manufacturing, industrial, defense, pharmaceuticals, and high-tech electronics. The impact will be particularly acute for consumer goods.
Many companies are already taking proactive measures to mitigate risks and prepare for various scenarios. Some are accelerating efforts to diversify their production away from China, while others are stockpiling inventory in the U.S. before the new administration takes office. No matter what tactic they are taking, one effect is certain: Companies need to reevaluate their supply chain strategies.
My company Resilinc has identified five key ways that Trump’s proposed tariffs will affect supply chains. Companies should carefully consider how each of these consequences will impact their supply chains and what responses they should take to mitigate the changes.
#1 Increase in prices
Tariffs could have far-reaching effects on consumer goods, including those produced domestically. Many products that Americans use daily rely on imported components. A substantial portion of items manufactured in the U.S.—from appliances and industrial goods to pharmaceuticals, cars, and electronics—include imported parts. For instance, key smartphone components such as processors, displays, and batteries are often sourced from countries like China, South Korea, and Taiwan. Tariffs will make the cost to produce and sell all of these goods significantly higher. If these cost increases are passed on to consumers, tariffs could ultimately influence consumer purchasing behavior. This might include reduced demand or shifts in preferences toward products not subject to tariffs.
#2 Change in freight flows and rates
The potential impact extends beyond just the cost of goods. The shipping industry is likely to see significant changes as well. In the short term, freight rates could spike as retailers rush to buy safety stock ahead of potential tariff implementations. However, in the longer term, broad tariffs could discourage imports, potentially slowing freight volumes at ports and driving down rates. This could have a ripple effect throughout the entire supply chain ecosystem.
#3 Retaliatory tariffs from other countries
When Trump was previously in office, the administration applied tariffs on steel, aluminum Chinese imports, and automotive imports. Within a year, other countries enacted numerous retaliatory tariffs on U.S. imports in response. Some of the key products targeted included U.S. soybeans, pork, whiskey, and automobiles. Exports to China, the largest buyer of U.S. soybeans, dropped by nearly 75% in 2018 due to retaliatory tariffs and export volumes of some machinery products and vehicles dropped by 10%–20%. China placed tariffs on tens of billions of dollars’ worth of U.S. exports, and The European Union and Canada responded to steel and aluminum tariffs by imposing tariffs of their own. While it will be hard to predict how different countries will react this time, similar reactions are likely.
#4 Increased interest in nearshoring/reshoring
The proposed tariffs are likely to accelerate the trend of nearshoring and reshoring, with countries like Mexico potentially benefiting. Mexico is becoming more attractive due to its low labor costs, proximity, and potentially lower tariffs compared to China. In fact, Mexico was the United States’ top trading partner in 2024, surpassing China for the first time in over 20 years. In recent years, as companies have started increasing nearshoring initiatives, Mexico has become a critical part of these strategies. With costs potentially rising for Chinese goods, Central America could benefit as a nearshore option—even with a 10% tariff. Other countries like Vietnam, Thailand, and India are also emerging as alternatives to China.
However, both nearshoring and reshoring come with their own challenges. Setting up a new factory can be extremely costly and time intensive. Plus, labor in the U.S. is expensive. The average manufacturing wage as of January 2022 in the U.S. was $24.55 per hour, compared to an average of $2.80 per hour in Mexico.
Next, China has dominated as the “world’s factory” for a long time; its ecosystem of easy-to-find vendors for components of manufactured products will be hard to replicate. Scaling suppliers and finding availability of certain products and parts could prove difficult in the U.S., at least for the next few years. If a company reshores product assembly to the U.S., for example, but is still reliant on nuts and bolts from Chinese or Taiwanese suppliers, it has not solved its supply chain problem. Establishing new supplier networks can be time-intensive and costly.
While reshoring may help companies avoid tariffs, it introduces new challenges. For instance, Intel’s effort to establish a semiconductor plant in Arizona faces the hurdle of water scarcity, a critical issue for facilities that require an uninterrupted water supply. Meanwhile, Intel’s planned site in Ohio avoids this issue but faces a shortage of workers.
To be clear, the U.S. is not a risk-free region. Nowhere is risk-free. By reshoring or nearshoring, companies may mitigate certain risks but encounter a new set of uncertainties, potentially impacting supply chain stability.
#5 Tariffs may be applied unevenly
Companies are not just passively waiting for these changes to occur. Following the tariffs previously enacted under the Trump Administration, many U.S. companies responded by lobbying for product exemptions to safeguard their finances and operations. Apple, for instance, received 10 out of 15 requested exemptions for items like computer chargers and mice that were solely available from China. This time, certain products may face even greater tariff impacts. Automotive parts, which frequently across the Mexico-U.S. border, could incur rising costs with each crossing, prompting automakers to lobby for exemptions.
On the opposite side of the equation, the Trump administration may consider imposing tariffs on specific companies instead of country-specific tariffs. For instance, Chinese companies have increasingly shifted production to countries like Vietnam, making China Vietnam's largest trading partner in 2023, with trade totaling $172 billion. To prevent Chinese products from being rerouted through other countries to reach the U.S., the administration may impose targeted measures aimed at companies. In recent years, for instance, the U.S. has imposed significant sanctions on Chinese telecommunications companies like Huawei and ZTE, citing national security concerns.
How companies can prepare
To prepare for these potential changes, companies are advised to take several key steps. The most critical (and foundational) step companies can take is to map their entire subtier supplier network—identifying where their products and components originate and which could be affected.
Additional key steps for readiness include:
1. Modeling “what-if” scenarios to quantify potential business impacts.
2. Preparing detailed data for exclusion requests and to support rapid adjustments.
3. Evaluating supply chain diversification options, balancing risks and benefits by region.
4. Anticipating potential shifts in consumer behavior and financial impacts.
5. Closely monitoring announcements on tariffs and exemption procedures.
The next year is expected to be a dynamic one for global supply chains. Trump's proposed tariffs are already having a significant impact, even before any official policies have been implemented. To prepare, companies must expect uncertainty and create an action plan now—not later. Companies that have already mapped their supply chains and collected comprehensive data will be better positioned to respond quickly and effectively as tariffs are rolled out.
That clash has come as retailers have been hustling to adjust to pandemic swings like a renewed focus on e-commerce, then swiftly reimagining store experiences as foot traffic returned. But even as the dust settles from those changes, retailers are now facing renewed questions about how best to define their omnichannel strategy in a world where customers have increasing power and information.
The answer may come from a five-part strategy using integrated components to fortify omnichannel retail, EY said. The approach can unlock value and customer trust through great experiences, but only when implemented cohesively, not individually, EY warns.
The steps include:
1. Functional integration: Is your operating model and data infrastructure siloed between e-commerce and physical stores, or have you developed a cohesive unit centered around delivering seamless customer experience?
2. Customer insights: With consumer centricity at the heart of operations, are you analyzing all touch points to build a holistic view of preferences, behaviors, and buying patterns?
3. Next-generation inventory: Given the right customer insights, how are you utilizing advanced analytics to ensure inventory is optimized to meet demand precisely where and when it’s needed?
4. Distribution partnerships: Having ensured your customers find what they want where they want it, how are your distribution strategies adapting to deliver these choices to them swiftly and efficiently?
5. Real estate strategy: How is your real estate strategy interconnected with insights, inventory and distribution to enhance experience and maximize your footprint?
When approached cohesively, these efforts all build toward one overarching differentiator for retailers: a better customer experience that reaches from brand engagement and order placement through delivery and return, the EY study said. Amid continued volatility and an economy driven by complex customer demands, the retailers best set up to win are those that are striving to gain real-time visibility into stock levels, offer flexible fulfillment options and modernize merchandising through personalized and dynamic customer experiences.
Geopolitical rivalries, alliances, and aspirations are rewiring the global economy—and the imposition of new tariffs on foreign imports by the U.S. will accelerate that process, according to an analysis by Boston Consulting Group (BCG).
Without a broad increase in tariffs, world trade in goods will keep growing at an average of 2.9% annually for the next eight years, the firm forecasts in its report, “Great Powers, Geopolitics, and the Future of Trade.” But the routes goods travel will change markedly as North America reduces its dependence on China and China builds up its links with the Global South, which is cementing its power in the global trade map.
“Global trade is set to top $29 trillion by 2033, but the routes these goods will travel is changing at a remarkable pace,” Aparna Bharadwaj, managing director and partner at BCG, said in a release. “Trade lanes were already shifting from historical patterns and looming US tariffs will accelerate this. Navigating these new dynamics will be critical for any global business.”
To understand those changes, BCG modeled the direct impact of the 60/25/20 scenario (60% tariff on Chinese goods, a 25% on goods from Canada and Mexico, and a 20% on imports from all other countries). The results show that the tariffs would add $640 billion to the cost of importing goods from the top ten U.S. import nations, based on 2023 levels, unless alternative sources or suppliers are found.
In terms of product categories imported by the U.S., the greatest impact would be on imported auto parts and automotive vehicles, which would primarily affect trade with Mexico, the EU, and Japan. Consumer electronics, electrical machinery, and fashion goods would be most affected by higher tariffs on Chinese goods. Specifically, the report forecasts that a 60% tariff rate would add $61 billion to cost of importing consumer electronics products from China into the U.S.
Shippers are actively preparing for changes in tariffs and trade policy through steps like analyzing their existing customs data, identifying alternative suppliers, and re-evaluating their cross-border strategies, according to research from logistics provider C.H. Robinson.
They are acting now because survey results show that shippers say the top risk to their supply chains in 2025 is changes in tariffs and trade policy. And nearly 50% say the uncertainty around tariffs and trade policy is already a pain point for them today, the Eden Prairie, Minnesota-based company said.
In a move to answer those concerns, C.H. Robinson says it has been working with its clients by running risk scenarios, building and implementing contingency plans, engineering and executing tariff solutions, and increasing supply chain diversification and agility.
“Having visibility into your full supply chain is no longer a nice-to-have. In 2025, visibility is a competitive differentiator and shippers without the technology and expertise to support real-time data and insights, contingency planning, and quick action will face increased supply chain risks,” Jordan Kass, President of C.H. Robinson Managed Solutions, said in a release.
The company’s survey showed that shippers say the top five ways they are planning for those risks: identifying where they can switch sourcing to save money, analyzing customs data, evaluating cross-border strategies, running risk scenarios, and lowering their dependence on Chinese imports.
President of C.H. Robinson Global Forwarding, Mike Short, said: “In today’s uncertain shipping environment, shippers are looking for ways to reduce their susceptibility to events that impact logistics but are out of their control. By diversifying their supply chains, getting access to the latest information and having a global supply chain partner able to flex with their needs at a moment’s notice, shippers can gain something they don’t always have when disruptions and policy changes occur - options.”
That strategy is described by RILA President Brian Dodge in a document titled “2025 Retail Public Policy Agenda,” which begins by describing leading retailers as “dynamic and multifaceted businesses that begin on Main Street and stretch across the world to bring high value and affordable consumer goods to American families.”
RILA says its policy priorities support that membership in four ways:
Investing in people. Retail is for everyone; the place for a first job, 2nd chance, third act, or a side hustle – the retail workforce represents the American workforce.
Ensuring a safe, sustainable future. RILA is working with lawmakers to help shape policies that protect our customers and meet expectations regarding environmental concerns.
Leading in the community. Retail is more than a store; we are an integral part of the fabric of our communities.
“As Congress and the Trump administration move forward to adopt policies that reduce regulatory burdens, create economic growth, and bring value to American families, understanding how such policies will impact retailers and the communities we serve is imperative,” Dodge said. “RILA and its member companies look forward to collaborating with policymakers to provide industry-specific insights and data to help shape any policies under consideration.”
Logistics service provider (LSP) DHL Supply Chain is continuing to extend its investments in global multi-shoring and in reverse logistics, marking efforts to help its clients adjust to the challenging business and economic conditions of 2025.
The company’s focus on improving e-commerce parcel flows comes as a time when retailers are facing an array of delivery challenges—both international and domestic—triggered by a cascade of swift changes in reciprocal tariffs, “de minimis” import fees, and other protectionist escalations of trade war conditions imposed by the newly seated Trump Administration. While business groups are largely opposed to those policies, they still need strategies to accommodate those rules of the road as long as the new rules remain in place.
Accordingly, DHL last week released a new study on the growing importance of multi-shoring strategies that go beyond the classic “China Plus 1” philosophy and focuses on diversifying production and supplier locations even further, to multiple countries. This expanded “China Plus X” strategy can help companies build resilient supply chains by choosing more diverse production locations in response to global trade disruptions. The study offers five criteria for sourcing goods from countries outside China such as India, Vietnam, Hungary, and Mexico, depending on the procurement needs of each particular industry.