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For many retailers, omnichannel commerce is new and uncharted territory. But consultant Kerry W. Coin has been there, and now offers some guidance on how retailers can master a strategy that's fraught with supply chain challenges.
Instead of focusing on ideas and approaches that were popular in the past, consider new solutions for the increasingly complex problems confronting supply chain managers today.
Agilent Technologies' "control tower"—an information hub linking the instrument maker with its suppliers to provide inventory visibility—has helped the company deftly model parts availability, manage order promising, and counteract parts shortages during a natural disaster.
New technologies, an increase in "reshoring," and a growing interest in demand-driven supply chains could have a big impact on supply chain management this year.